Organic growth that pays.
I help creators, experts and brands grow on Instagram and TikTok without spending a penny on ads.
You get a strategy that works, hooks that stop the scroll, and the confidence to turn followers into paid work.
How I can help
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1:1 Growth Sessions
Stuck at the same follower count, or saying yes to free work? We’ll find the content format that works for you, sharpen your hooks and build a plan to monetise. You don’t need a big following to start earning.
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Brand Strategy
Social strategy built on testing, not guesswork. I create repeatable content formats that grow your audience organically, so your team knows exactly what to post and why.
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Launches & Campaigns
From product launches to brand campaigns, I plan the content, hooks and timing that get you seen. Built for organic reach, with no ad budget needed.
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Hooks & Viral Formats
Scroll-stopping hooks and a signature post format you can repeat. It’s the approach that took one client from 12K to 61K followers, with viral posts every time.
Real results. Zero ad spend.
@runfreephysio: 12K to 61K. She was stuck at 12K. I built her a post format that goes viral every time, and she now has multiple viral posts and brand campaigns.
@aimyfootball: 2M+ organic views a month, with growth and monetisation built on organic content.
@rebeccagrashion: 1.3M views on Instagram alone in the last 30 days. She used to accept free work; now she has the confidence to turn it into paid partnerships.
@jacqueline_hurst_: 80K followers, hooks that land. I wrote hooks behind some of her best-performing recent posts.
@benlombardphysiotherapy: 56K followers, plus monetisation and sales. Content that turns followers into paying clients.
@aramintalombard: 4K to 18.8K. My own account, earning from paid opportunities since 4K followers. One reel hit 4.7M views.
None of my clients use paid social. Every result is organic.
Ready to demystify Instagram?
Not sure where to start?
Get your Instagram profile reviewed
A personalised, written review of your bio, grid, content and hooks, with exactly what to change and what to post next. Delivered to your inbox within 3 working days.
“I recently booked a profile review with Araminta and I’m so thankful I did! As a self-employed makeup artist I find it so hard to give myself feedback on socials. She gave me an extremely detailed review and I felt it was so clear what Instagram is expecting currently versus what I’m showing.”
