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Araminta Sheridan
Aug 12, 20206 min read
Building a Social Media Marketing Strategy for Property and Real Estate Companies
As of today, the UK has officially entered into a recession. In the run-up to this expected outcome of Covid-19, government schemes are...
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Araminta Sheridan
Jun 10, 20203 min read
Content Marketings New Normal
Social media has come to life in recent months. Content marketing trends that we have spoken about for years have been accelerated...
21 views0 comments
Araminta
Sep 24, 20192 min read
Reasons to Revisit YouTube
Most companies we work with are now creating plenty of videos for their existing social media platforms to help get on top algorithms...
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Araminta
Sep 4, 20191 min read
Best Times to Post on Social Media
Image via Giphy With platforms making it difficult to gain organic reach on company posts, here are a few of the best times to post on...
18 views0 comments
Araminta
Aug 22, 20191 min read
What is the difference between WhatsApp and Business WhatsApp?
Image via Giphy DID YOU KNOW: Since their acquisition of WhatsApp, Facebook have created a new version of WhatsApp for businesses? Now...
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Araminta
Aug 20, 20191 min read
Are You Using Dark Social?
'Dark Social' is a term coined in 2012 to describe the (almost) untraceable side of web traffic. This includes direct and private streams...
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Araminta
Aug 12, 20191 min read
Why We Love Wix
Image via Giphy When we aren’t working alongside WordPress Developers to design you a kick-ass website, the ATEAM tend to use Wix, and we...
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Emma Inwood
Jun 19, 20192 min read
We need to talk...
Last year we saw a digital revolution in the way that customers interacted with brands. That revolution was messaging. You might be...
9 views0 comments
Araminta
Jun 11, 20193 min read
CogX: What will your city look like after 2040?
As IBM quote in their recent advertising campaign ‘AI isn’t just for selfies’. We are already using artificial intelligence in more ways...
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Araminta
May 28, 20192 min read
Why Reviews have to be part of your Social Media Strategy
As a company, there will always be a reason to avoid appearing on review sites but the reasons for appearing on there are far greater....
9 views0 comments
Araminta
Apr 15, 20191 min read
Marketing on your own terms
Seriously good at what you do? We make sure you look that good online. In a world where consumers trade in trust, authenticity is a...
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Emma Inwood
Mar 12, 20191 min read
Why you need reactvertising
Remember that time that #Bendgate happened? The huge epidemic of 2014 where iPhone users realised their shiny new iPhone 6's were...
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Araminta
Jan 18, 20191 min read
Why we must create trustworthy companies
This is why #consciousmarketing is now more important than ever. We must convey the truth-worthiness of companies that care about their...
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Emma Inwood
Jan 17, 20192 min read
These Applets will change your life!
app. /'ap/ noun An app is an application, especially downloaded to be used on a mobile device. applet. /'aplit/ noun A miniature app that...
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Araminta
Jan 11, 20192 min read
7 ways to get new Instagram followers for free in 2019
Whilst it is harder than it ever has been to gain reach (because Instagram has more accounts than ever making people harder to find and...
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Araminta
Jan 2, 20192 min read
Confirmed predictions: Why Tone of Voice is everything in 2019
We have been banging on about the importance of tone of voice for the last year, and now as we enter 2019, proof is emerging already....
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Araminta
Nov 27, 20182 min read
Social Media in 2019
2018 has been a right old year for consumers, poor poppets. Between Trumps Twitter & the dreaded four-letter acronym that starts with G...
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Araminta
Nov 26, 20181 min read
Case Study: Sheridan&Co Blog Content
To succeed in social media companies must be creating genuinely meaningful content. It is the pieces that are liked, commented on, dm’d,...
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Araminta
Nov 7, 20181 min read
Fortune Tellers & Trend Setters
“Yellow is about to have its moment.” [2018] Tone of voice is everything. [2017] “The micro-influencer is kaweeeen of 2018.” [2017]...
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Araminta
Aug 21, 20183 min read
Even if you don’t need new customers, you can’t look sh#t online. Here’s why..
So, I was talking to this human the other day and they laid down a pretty bold statement about not needing a decent website. Sorry,...
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